Overview
Motorsport UK
Two thousand videos
and counting.
Our first project for Motorsport UK was the UK's central destination for motorsport video content. Several projects later, we are still building for them.
Sector
Motorsport governing body
Relationship
Multi-project, ongoing
Scope
Multiple websites and campaigns
Built on
WordPress
Channel brand
The brief
Huge audience.
Simple requirement.
Build the central home for all UK motorsport video content. The catch was that it had to be genuinely simple to use, both for the audience finding content and for the Motorsport UK team adding it.
With a reach that size, complexity was the enemy. Anything that made publishing harder would mean content stopped flowing.
Video player
The work
Live racing to
the full archive.
The site houses over 2,000 videos and grows every week. Live racing streams directly onto the site during events. Alongside that sits a deep resource of individual discipline videos for every series, plus guides for anyone getting into the sport.
It works for the person who came to watch one race and the person who wants to go three hours deep.
Website · home
The detail
One project
became several.
We have since collaborated with Motorsport UK across a number of other builds and campaign sites.
Those include the championship platforms for British Formula 4, the British Kart Championship and the British Rally Championship.
Website · home
Words
Client quoteMojo Media are valued partners of Motorsport UK and have successfully delivered several websites for key campaigns and championships.
The team perfectly capture our brand and bring it to life in the digital space to significantly improve user engagement. With their professionalism, creativity, ability to adapt and responsiveness, I would highly recommend them for future projects.
Daniel Smith
Director of Marketing and Communications, Motorsport UK
